Apr 07, 2022
In Welcome to the Forum
A copywriter, marketer or interim communication Telemarketing List manager with foreknowledge does not have to read as much about the content. But whether that text provides interaction with the reader? And whether that shopping campaign has a low cost per conversion? And whether the right communication channels are being used in the Telemarketing List campaign? As a client you don't know that. That has nothing to do with content, but with the other criteria. Is little sector knowledge bad? Is it the other way around that little sector Telemarketing List knowledge slows down the work process? To be honest, yes, always a little. If I Telemarketing List speak for myself, then as a copywriter I have had to read up on pension indexation, solar boilers, collection legislation, furniture constructions, energy purchase, camper holidays, real estate Telemarketing List investments, higher vocational education, podiatry, cybersecurity, types of nuts and art. Reading that takes time. But never much. My substantive knowledge never goes much further than Telemarketing List what a customer needs to know. I am not in court as a collection lawyer myself, I do not trade in solar water heaters myself and I do not have to measure orthotics on patients. I'm just promoting it. Is the content getting Telemarketing List too technical? Then it quickly becomes too difficult for the reader or customer. I advertise. I write lyrics. I explain what is relevant for the customer. So I mention the customer benefits. If it Telemarketing List becomes too technical for me, then it is also too technical for the reader or customer. The only exception concerns B2B subject texts to subject specialists. But I don't write that. I then only edit the Telemarketing List text of the professional.